Data Science at the service of a media agency
Programmatic and smart advertising
In his role of the Digital Director at Mindshare, Ondřej Bartůněk is in charge of pursuing and supporting digital transformation of the company and ensuring the company's market leadership in digital media solutions. As a leader of the Digital Department, he dedicates himself to strategic management, digital trends and client needs anticipation, talent development, innovation promotion, and development and implementation of best practices and standards. Prior to joining Mindshare, he worked for the technology company Adform, where he was in charge of consulting teams in Prague, Istanbul and Dubai. He was also responsible for development and support of individual products in the Czech Republic and Slovakia, including DSP, SSP, publishing and advertising ad server, DMP, and Creative Studio.